Industries
Cars
High-end automotive brands operate in a space where every detail matters — from model names and logos to the distinctive design of each vehicle.
As brands expand globally and launch new ranges, protecting their identity becomes central to maintaining recognition and value.
We work at the intersection of IP, branding and design, helping automotive clients secure and structure their assets as they develop and roll out new models across markets.
We understand projects that
- Protect established brand names and reputation against conflicting trade mark filings
- Face similar marks across mobility and adjacent sectors, including drones and new transport solutions
- Need early clearance and protection of new model names before launch
- Risk dilution as brands expand across global markets and product ranges
- Require coordination between legal, branding and product teams across the lifecycle of vehicles
A taste of our work
Defending an established car brand against an identical trade mark filed by a relative of the original founder, safeguarding ownership of the name and its long‑standing reputation.
Acting against highly similar trade marks filed for other types of vehicles, including drones and mobility devices, to prevent dilution and preserve the distinctiveness of our client’s core brand.
Advising on clearance and protection of new model names across key markets, aligning trade mark strategy with product roadmaps and avoiding conflicts before launch.
